The Nike Digital team delivers what only Nike can do: unlock seamless access to products, services and tools to make athletes better. Forty years of insights from the world’s greatest athletes inform their work. The Nike Digital team powers Nike’s global community that provides unparalleled access, benefits and services to athletes of all levels. Whether it is Nike mobile applications, digital brand experiences or consumer interactions, the team helps athletes stay motivated, challenged and connected.
As Nike’s Director of Product, Nike Training Club (NTC), you will lead the creation of world-class digital experiences for athletes worldwide. You will help define and execute the product vision and strategy, manage the end-to-end lifecycle of a product, and help identify market opportunities to take advantage of. You will define and execute a thorough roadmap and product priorities based on a strong understanding of consumer needs, insights and an even stronger handle on in-depth data analysis. You will lead and manage multiple product pods and provide direction for leaders across product management, program management, engineering, design, and quality assurance.
Working within a larger product team, you will be a leader who effectively organizes resources appropriately to achieve business objectives. You will also partner with executives across multiple functions to develop a cohesive product strategy, product roadmap, and to ensure business objectives are met and exceeded. Above all, you will be a constant champion for the needs of our consumers.
Key Responsibilities: • Leadership: Set the strategic direction for our largest consumer product, develop and drive a product roadmap in partnership with other Nike business stakeholders • Management: Lead multiple product pods, each composed of multidisciplinary teams, with direct management over multiple product managers at all levels • Product lifecycle management: Manage the end-to-end lifecycle of complex products from conception to product/ market fit and growth • Product strategy and vision: Create and effectively champion a data-driven and market-informed product vision and strategy • Product roadmap definition: Develop a product feature and release roadmap based on in-depth data analysis, a clear understanding of consumer needs • Prioritization: Effectively design project plans based on priorities, set clear/measurable objectives and deploy team resources appropriately to achieve business goals • Product Specifications: Write and consult on product specifications, manage design challenges and execute agile product delivery • Analytics and Experimentation: Develop and measure product KPIs, derive key insights, and devise and execute experiments and multivariate tests to find product solutions • Collaborate with Engineering, Design and Program Mgmt leaders throughout completion of milestones and partner with brand marketing and central research/analytics teams throughout the product’s lifecycle
• Minimum of 5-7 years of experience in product management; consumer mobile or web product experience required • Demonstrated ability to lead high performance, cross-functional teams • Exceptional data analysis skills • Ability to create product deliverables such as wireframes, prototypes, and requirements specifications; experience with cloud-based software tools preferred, but not required • Experience managing live mobile app or web experiences with multivariate testing preferred, but not required • Experience managing priorities with third party vendors and key partners • Outstanding written/oral, organizational, analytical skills, and attention to detail • Ability to provide clear direction, set measurable goals and give insight on industry trends • Strong project management skills and ability to present work to executive stakeholders • Strong passion for creating engaging, compelling fitness and sports user experiences • Previous start-up, social networking and/or software consulting experience a strong plus • BA/BS degree required, MBA preferred • Winning mindset with unrelenting desire to get the job done!
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